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Hans
Ulrich Obrist and Pedro Reyes interview Stefan Brüggeman, 2003
Traveling By Nicolas de Oliveira
Stefan Brüggemann:
A Text broken in Several Places
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HANS ULRICH OBRIST and PEDRO REYES INTERVIEW
STEFAN BRÜGGEMANN HUO It's always difficult to begin! Yesterday we were recording an interview with Abalos Herreros, and he said that we should just talk about beginnings and ends. Perhaps to begin with today we could talk about your book. You work with books not in a secondary way, but as a significant form in themselves. Could you tell me about the role of books for you? What was the very first book that you made? SB My very first book was Gasoline, which is a book I made about Mexico City, charting all the bridges from the north to the south. I took photographs of each bridge I came across. HUO When was this? SB 1995. I made just one copy. HUO An edition of one! SB Yes, and it was photocopied and stapled very simply. That was my first idea. HUO And where did the idea come from? SB I think my first inroad into artists' books was Ruscha, and that was the first time that I realised it offered a different platform for doing art. HUO It's amazing that the books of Ed Ruscha still resonate almost four decades since the first one was made. It's influenced generations of people. I interviewed Robert Venturi last year and he said that Learning from Las Vegas was inspired by Ed Ruscha. Could you tell me why Ruscha's work was a trigger for you? SB A few years ago Jonathan Monk did a painting of Ed Ruscha. In a way, these platforms for being able to present things in different ways are becoming more interesting than ever. Using the platform of the book makes it an art object, and something transportable. I'm interested by the 'portable museum', and things that you can take anywhere. Books are not site-specific - they become part of the life of the reader. Books enter the home. And they don't need installation. There is a part of my work that is very site-specific, but the book means that my work is also non-site specific. HUO In the '60s there were a lot of people that made artists' books, but few seem to have had the influence of Ruscha. Was it Ruscha's interest in the city that particularly attracted you? What is it about his books that resonates so much? SB I think it's the simplicity of his books. It works architecturally, as a document and as a book, changing the narrative of book reading. That is what has influenced me and others - it's the idea of making and reading books in a different way. Simplicity is attractive. They become like travel guides, in which you go back and forth between the pages, like a ping-pong narrative. HUO And how did the bridge project evolve from there? You started to exhibit at around the same time too - was there a relationship between the two? SB I think it's part of the same thing - the two activities run parallel to each other. I wouldn't like to separate it into exhibitions and books, because for me they are the same thing. The second book was called Intellectual Disaster. It was an easy way to pull all my work together. HUO And in which year was this? SB 2000. HUO So there was a large gap between the first and second books? SB Yes. The problem with books is that you need someone to publish them. When I did the first one, there was just this one photocopy. Then you have the illusion of having mass production, and it takes time. That's the only thing I don't like about books: the production of books. It's like making a movie - you have to start working with lots of people, putting things together. It takes time to work in group situations. HUO So you do not enjoy the lack of autonomy? SB My work sometimes addresses simple production methods, but when you come to do a book, you need a production team, designers, sponsorship and so on. It becomes more complicated, and waiting can be frustrating. HUO The second book is bigger and while it is not necessarily a retrospective, it is a collection of documents. Was it the intention to give an overview of sorts? SB The work is very text based. For me it was a challenge to do a book of texts. It's very hard to decide where to situate text and photography and that which is in between. I think, for example, that conversation is a way of avoiding writing, but at the same time you are still writing. So it's a question of doing a textbook; when I was doing the first book I was very inspired by typical state educational books - thick and with lots of texts and images, with cheap quality paper. HUO And what about the title? SB I like book titles a lot. I always like to stay at the beginning. The title can say a lot about what's going to happen, so Intellectual Disaster came fairly early on in the process. Firstly I was going to call it Intellectual Entertainment! But then I decided that Intellectual Disaster sounds more chaotic and has more relevance for me and my work. HUO Titles play a big role in your work, how do you find or come up with them? Do you make lists like Kippenberger? SB I like to make lists of titles as a way to help define situations and clarify the work. HUO What will this next book be called? SB It will be called Capitalism and Schizophrenia. It might have been called Getting and Spending or Unproductivism. HUO It seems that some titles choose themselves while others do not. And there must be many unused titles. SB Yes, and there is a piece I have been working on called Show Titles - I have a hundred titles and the list grows every day. It's an invention of concepts and ideas. Sometimes I use my own titles for my works, and on other occasions, curators and writers use my titles for other projects. There was a show in Germany about Mexican art. The title was Zebra Crossing, which was something that I picked up when I was in London walking around the streets. HUO It would be good if you can come up with a title for this interview. SB We'll see later on. Perhaps something about situations of talking and not writing. HUO Earlier you mentioned different ways of speaking. What exactly did you mean by that? Would you consider an exhibition as a way of speaking, or a book as a way of speaking? SB Ways of speaking have different platforms. HUO That's a good title Ways of Speaking. SB It could be our title! Some titles come from things I hear and I know instantly that they are suitable. The thing I've noticed is that you can always change the way you speak - there aren't any rules about it. It might be an exhibition, a conference, a book, a postcard, an action or whatever. It is interesting how you can challenge these things, so you're always inventing new ways of speaking. HUO I'd like for a moment to come back to your second book before coming on to the new book, future books and many other things. In your work you often use found documents, such as things that you use from magazines - I was wondering how far this is a systematic or non-systematic approach to the notion of archives? Gerhard Richter's Atlas had a very open structure whereby things that inspire him enter the atlas. It goes from loose strands to the completely obsessive categorisation of people such as Gilbert and George. How do you see yourself in relation to archives? SB I think it's a question of editing. You're always trying to edit the world. It's a constant impossibility because there's always lots of footage and you can never finish editing it. It's a little bit about this illusion and this frustration at the same time - trying to edit the world. That's a problem for art as well, for it is constantly in the process of editing. In my case I think it's a very chaotic process. I like structure so you could describe it as an archive, but that would be a misinterpretation of an archive because it doesn't really have a straightforward taxonomy as with some other artists. It's strange that we are constantly editing things. HUO We could talk about the parallel practice of editing. That's another good title. SB Yes, that's a good one. Let's call it that. Then we'll have to edit it, which will mean looking at techniques and styles of editing. Artists like editing in different ways. HUO Or non-editing. SB I don't think that non-editing exists. HUO Why's that? SB You always miss something. There is always an illusion of reality, but it is never real. Everything becomes fiction and fiction is editing. At the end, there are no real things. In my work I think trying I'm trying to edit all the pictures in magazines - that's the kind of illusion. HUO This idea of editing in your work offers both a possibility and an impossibility, rather like Flaubert's notion. SB Yes, and I like the idea of pages - my format for life is based on pages. Every time I work I make a big series of what I call notes. These are always pages. They could be on A4 paper, a page from a magazine or whatever. It's always very difficult to separate the notes from the work, so the notes often become the work, and yet at the same time the work can never be finished. So it's a very traumatic thing to be in my studio with all these sheets of paper, writings and sketches, and having to decide what is a note and what is not a note. I always try to frame everything and it becomes an obsessive kind of archive. Then sometimes you have to destroy things. HUO So one could say that an editor's work is never done. In terms of archives, I am also interested to learn more about the way in which you work and your studio. How systematic is your archive, what role does the Internet play, would you describe it as a post-studio practice and so forth? SB I think it's a very instantaneous practice. Sometimes I tear things out of magazines, or I might be at the theatre or a friend's house and see something there that might be useful. Then I put these cuttings on blank pages in my studio. I think it's an obsession that is based on a need for information. Perhaps it is very superficial information, but it is information all the same. I don't keep the magazines though. I tear out the things I want and then throw them away. I don't hoard in that sense. HUO It's an instant archive. That's another good title. SB Yes, and you know, I really don't like to keep things. That's a really strange idea for me. I just like to have them as art. Things catch my attention for an instant and I very rarely go back to a collection. HUO So there is no archive of the things that you don't use? SB I only cut out what I use. This is also a problem of editing in that I destroy everything else. I don't like to have things in my studio that aren't finished. Once it's in the studio it has to be finished and there can be no leftovers. The idea of leftovers is also very interesting for me. HUO For the purpose of the readers, I'd like to point out how early it is! We are in Madrid during ARCO in the month of February. It's kind of chilly. We're in the breakfast room at the Hotel Nacional. It's still dark. We're drinking mountains of coffee and hot chocolate. Anyway, back to the notion of leftovers! PR Well his house is certainly almost empty. HUO Could you tell me about your house? SB Well I try to keep it empty, but there's always something there that you have to throw away. I'm always looking for something to throw away. It's all a question of how you get things and how you get rid of them. It's impossible to have nothing in a space. HUO And how do you see the notion of the studio? In the '60s Buren wrote about the idea of 'post-studio' practice, and he was one of the first artists to publish endless lists of his trips or to talk of the aeroplane or hotel room as being the studio. In our generation travelling has increased much more. So I was wondering how you see the studio and travel in relation to your work? SB I think the idea of 'the studio' has been lost. The studio is portable, but there is always a space that you go back to and where you can sit at your desk. That is the real studio - the place where you sit down and bring all your information together. The computer is like a studio now, but there is always a place where you put the computer in which it fits perfectly and where you can concentrate properly. That might be for just ten minutes in a month, but it is still a special place, and that is where the studio comes into its own. HUO So you've got an empty house with a computer in! SB And a desk! That's very important for the studio - a desk, some sheets of paper, and then there's the matter of emptying the space. HUO A film director once described it as 'the fighting of entropy'. But to come back to the topic of source material, could you tell me more about the content and nature of the source material? SB Last year I was obsessed by fashion magazines. Many of them were published in London, Paris and New York, and some from Japan. I often refer back to the '60s and the ideas of conceptual art, especially consciousness and time, such as with On Kawara. Fashion magazines very much have this notion of time. It's like having an exact time in space. They change very fast. The first time I thought about fashion magazines was for the piece of Dan Graham - there was an image of a woman in a book, and I think that really attracts you to the work. HUO And am I right in thinking that you are hoping to work on a project with On Kawara? SB I don't know if it's going to happen, but I hope so. I would like to make an On Kawara straight line in time and try to destroy that line. I'd like to find a timeless attitude towards time and something that becomes timeless. HUO And how would you envisage breaking the line? SB The project's in its very early stages. Style always takes time. For something to become stylish is very difficult. PR Stefan is well known for being a fashion victim, so he is definitely very concerned about style. SB We could make a list of possible titles for this interview, and people can choose their favourite. HUO Or perhaps they could chose their own title - a do-it-yourself title. SB Or a 'having a choice' title. HUO A multiple-choice title. As well as fashion magazines, what other kinds of sources do you use? SB I use philosophy books and art catalogues, things people give me. I very much like the idea of recycling and finding recycled things. It's like when you go to an office and there's always a pile of papers that have been photocopied but they weren't needed so they use the other side as scrap paper. I like such random situations in which you don't realise what you're picking up. And then you start finding connections between the things that you find. You're sat there in the studio with all these things and you try to make a story. Suddenly it becomes a storyboard. I'm very interested in storyboards. HUO Both in your books and in your exhibitions. SB In the exhibition you saw there was a storyboard project. I like the idea of never completing a project. It's always about trying to see the process and working with storyboards. HUO You mentioned philosophy books as another kind of source material - are there particular philosophers whose work interests you? Everything is about lists today - it's very George Perec. SB I don't know what it's called in French, but in Spanish it's called Pensar/Classificar HUO Penser/Classer. I love that book. SB And also lots of old books on philosophy, such as Derrida. I have recently been reading Deleuze. Perhaps they have become a cliché for our generation. What do you think? HUO It's interesting. At the moment there seems to be a shift towards Italy. The great French philosophers have all died. Derrida now says that he is the last one. Each time another great philosopher dies, Derrida writes 'now I am definitely the last one'! So it seems to be moving to Italy, with Toni Negri, Giorgio Agamban, Paolo Vierno. There's also a rediscovery of Lyotard at the moment. He became a cliché for a while but has been resurrected. And you also use art catalogues? SB It seems that these days art catalogues are the way that you see shows. I don't have a big collection of catalogues, but I have used some from the '60s, from abstract expressionism through to Laboratorium! Sometimes you mix them up with art or fashion magazines. I like it when the boundaries begin to fade. HUO Another great title! It's like Blondie's Fade Away and Radiate. SB Our list of titles is growing! I also like artists' books. I like the Small, Medium, Large, Extra-Large book by Rem [Koolhaas]. Lists always have lists. It's like Microsoft Windows - there's always window upon window and file within folder within folder. HUO It's like the Russian Matriushka doll - the doll within the doll within the doll. When I started to work with de Appel at the beginning of the '90s, one of my first activities was to work with Kasper Koenig, the famous German curator. I was in deep shock because he used to receive all these catalogues everyday and he would just rip them apart, taking out the pages he was interested in! We all do that on a regular basis with magazines, but it still remains a taboo with books. You said you rip out pages from catalogues, which is not dissimilar. SB And I also photocopy a lot. A book certainly commands more respect than a magazine. HUO This interview is perhaps going to be used as a preface for the book, so perhaps you are inviting the reader to rip it up? SB That's right, don't keep hold of this book! Treat it as a magazine! When we look at books, mentally we're tearing it apart. It's really strange how you try to edit a new book when you see another book - you criticise it and are never satisfied with it. A book often mentally disappoints you, though often it is quite the opposite and you are inspired and motivated by what you read. That can be a direct influence on the next work that I make. HUO Has the Internet changed the way you work? SB I don't think so. I'm not convinced the Internet has really defined its own structure of working yet. In some ways it has become a failure. It is so immaterial in a way. The book is still an object. I don't necessarily like objects, but they are certainly easier to read than a web page. I don't think the Internet has been used as it needs to be yet. Do you get a lot of information from the Internet? HUO No. For me the main function of the Internet (apart from email) is to order books on Amazon. SB So it's more like a service for you. HUO Yes, and paradoxically, I have been buying many more books since the Internet came to prominence. On Amazon you can find books that you can't always find in a bookshop. SB But you go back to the book. HUO It's nice to order books online. Sometimes you receive something you weren't expecting. I ordered a big monograph on Peter Cook, and instead I got a monograph of a famous children's illustrator also called Peter Cook. I ordered a book about Robin Day, the famous British designer, but the book I have is about the television broadcaster Robin Day instead. So I have a new shelf devoted to the wrong books that I have been sent from Amazon! But let's come back to your books. What have you been doing between your second book and your current project? SB There have been many projects in between but they have mostly been unrealised books. They stay at the point of storyboards. Some years ago I started trying to make a film. What I did was tear pages out of a magazine and try to make a storyboard. The story was not that important, but I wanted to use the same poses in the film that the models had in the fashion shoots. Then it became like a book, in black and white. I started shooting the film and I realised that it was much better in the form that it was already. One of them was realised, but I was not happy with it. HUO This leads to the only question that I ask in all the interviews that I do, which is a question about unrealised projects. Could you tell me about a project that you have always wanted to do but have not yet realised? SB I think you wake up everyday with a new idea or project. The biggest unrealised project I'd like to do is a feature film on 35mm. That's a dream I have, but one that I would never like to come into being. Also right now I'm working on something else called Video Notes and Video Diary, which involve taking my camera to many different places and recording them. I get home and can see things that I've done that day. I'm not too sure if I ever want to show that. HUO So your current project is your third published book, in which this interview features. Could you tell me more about your plans for the book? SB Well it's probably going to be called Capitalism and Schizophrenia. It's being made through many collaborations, and attempts to put my work into a framework. I like books that have lots of connections. It's a way of concentrating information and channelling a specific editing if the world. So for this book several people are collaborating, all in different ways. That's another thing about books - they try to explain things; they're about explanations. When you do a book or a catalogue, you're trying to explain yourself to the world. So I thought that maybe the explanations should come from other people, through collaboration but also through their own work, and not just me trying to speak. So it's a question of putting thing together and editing. That combination of things makes a statement. The book is not a documentary. It's very much about the present. Even if it lasts only ten days, that's fine. Otherwise it becomes like a document and a part of the past. HUO And will the book be in colour or black and white? A lot of your work is in black and white. In the early '90s Felix Gonzales-Torres said that the only way to still catch people's attention is with black and white. There is a great book about the Spanish artist Pablo Palazuelo who wrote a book on geometry and vision, and in his interview with Kevin Powell, he is asked: 'You have used black and white on numerous occasions - do you give them alchemical or symbolical values beyond the fact that they serve as evident polar opposition? I also recall remarks by Klein and Escher in relation to these two counter tensions: Klein said that an artist tends to move towards reduction, towards black and white, when he has something urgent and ready to say. In other words, he tended to do so when he was looking for an effective cutting edge. Escher's description was more poetic, and he said that it was at night when white shows up against the background and day when black figures show up against the white. He was referring to its double potential within the same work. At root, he is not far away from Klein who saw both colours as protagonists. You have said that the infinite mixes of black and white are useful to you. In what sense did you mean this?' And Palazuelo answers 'Actually, I have used black and white because this highly expressive contrast of energy attracts me. With the question of capturing the pupils' extremes, the maximum tension, the most intense light and the most profound darkness, it is hardly necessary to say that symbolic echoes or alchemical ones occur almost immediately in this sense. I tend to agree with Klein that the painter reduces his palette to an extreme polarity when he is searching for a way to say something urgent or radical more effectively; it is between night and day when the sea begins its metamorphosis'. So I am curious to hear your thoughts about black and white. SB There are the issues of form and composition, but in my case it is more a matter of economics. Black and white is cheaper to make. And for me that's very interesting. Also when I use colour, it is not a photograph that I'm producing. It's not just about economy; it's also about production. Having colour pages is more expensive. It's more about meaning and less about form. I think black and white gives me that solution. In this book, there will perhaps be two or three pages in colour in the middle of the book, just for a break, though I'm not too sure. Something I wrote the other day was: 'to be political it has to look nice', and it was a kind of reaction to Documenta in that political issues become style also. It's very confusing when you have ideas such as information becoming style. I don't know if that is destructive for information, or perhaps the other way round. HUO That's a great final comment. PR Can I just ask why you work is so a-topical? It isn't something that you can locate geographically. It seems that the work is nurtured from the media, but it has very few sources from the real world or your immediate experiences of the context in which you live. To what extent do you connect with your experiences of living in Mexico or in other places? SB Maybe the answer is that our generation, (and perhaps it is a consequence of globalisation), has become international and global. It is a question of orientation within a third world city. And I think that I am a result of that. Sometimes it comes from a misunderstanding of information. PR The notion of misunderstandings makes me think of the issue of spelling in your work - often there are orthographic errors. Are these intentional? SB When you write with a pen, you often make mistakes, and then you reread it. I have a phrase about it: the event of writing being an event of reading. Sometimes it's very instantaneous. There are always mistakes and failures in my work. I don't like perfect works. I think it's good to be vulnerable. It's always a place of contradiction and danger. HUO Well it has been great to talk with Stefan Bruggemann in February 2003 in the Hotel Nacional. The interview has taken fifty-five minutes and seven seconds. It is six degrees outside. As with Windows and Russian dolls, we have also had an interview within the interview. PR And we are just a block away from La Cuesta del Moijer, which is a very interesting corner of the city for buying second hand books. HUO And as Lawrence Weiner once said: 'books furnish a room'.
TRAVELLING (Light)
'How can we make do with what we have?'
, asks the French theorist Nicolas Bourriaud on addressing the development
of contemporary culture. His question comes as a result of a perceived
stasis which is due to the vast amount of conflicting information we
are constantly exposed to. He argues that it has become impossible to
invent or to propose new solutions, leading to an art of quotation and
selection. Text-based works were ubiquitous in
the 1970s, a decade dominated by the language and processes developed
by Conceptual art. While tactically using the language of the institutions
of art in order to subvert them, Conceptual art came up with a distinctive
'look'; an appearance of restraint, intellectuality and polemic, an
art which eschewed form in order to discover it anew through text. If revelation is no longer appropriate,
what becomes of the traditional role of the artist? The answer lies
in the mirroring effect of contemporary culture. Let us turn our attention
to Michel Tournier's the Legend of Painting, in which two artists attempt
to outdo one another in the production of a painting. The first artist
, who had never travelled anywhere, produced an outstanding work, admired
by all. The painting seemed peerless until the second artist, a noted
traveller, revealed his own work: a mirror placed opposite the painting.
This, he argued, is superior, since it incorporates the other, evidently
outstanding work and the presence of the viewer. The audience's participation
is not external to the work, as in the case of the painting, but instead
is indivisible from it through the mirror. Brüggemann's more formal work has
been accompanied in more recent years by his video diaries. These are
labyrinthine, spiralling works which chronicle the artist's personal
life. They register like out-takes from his more obviously productive
periods. In other words, they represent the downtime when the artist
is not clearly engaged in making specific works. They variously depict
Brüggemann walking about in different cities (he privately abhors
the countryside) talking to friends, sleeping and horsing around with
his girlfriend. The unsteady camerawork, lack of editing pretension
and general adolescent atmosphere combine to render these lengthy film
enjoyable in the most disengaged of fashions. They are unpretentious
diaries devoid of coherent narrative in the manner of Andy Warhol's
or Richard Linklater's films. However, what appears like the depiction
of a type of boredom, is in fact a calculated and repetitive pattern
which appears to reveal the artist's private life. It is therefore particularly
puzzling that nothing beyond the artist's appearance is given away.
We do not know who the different characters are, nor are we aware of
what they do. Instead, we are presented with opaque surfaces which remain
impervious to scrutiny. A similar approach can be seen in the artist's
printed works, in which he cuts pages from glossy fashion and style
magazines. The images of male and female models are gently doctored
by the artist and presented as his own works. At face value, they might
be seen as critical of consumer-culture or the beauty myth in contemporary
post-capitalist society. However, like Vanessa Beecroft's arrangements
of live models, these works neither seek to critique nor celebrate any
of the above. They are offered without judgement and do not amount to
a clear position or statement, though they are deliberate and precise. Foot notes [i] Nicolas Bourriaud, Postproduction Lukas & Sternberg, New York, 2002 [ii] op.cit. Gilles Deleuze, in: The Continental Philosophy Reader, Kearney & Rainwater (eds), Routledge, London, 1996. [iii] op.cit. Nicolas Bourriaud, Postproduction Lukas & Sternberg, New York, 2002 [iv] Alain de Botton, the Art of Travel, Hamish Hamilton, London, 2002.
STEFAN BRÜGGEMANN: A TEXT BROKEN IN SEVERAL PLACES 'The writer, by which I mean...the subject of a praxis - must have the persistence of the watcher who stands at the crossroads of all other discourses.' (1) Barthes' description of the writer might
be extended to include the predicament of the contemporary artist. Barthes
tells us of the problematic facing the writer in the pursuit of his
craft. So how does the writer proceed? Certainly not by attempting to
arrive at a new language. This is not due to an urgent sense of practicality,
since to invest time inventing a new idiom would be foolish, but rather,
it is due to the realization that instead of writing, the author is
written. Thus the writer uses the language, which he is fully integrated
into, one which there is no escape from. In his investigation into artistic practice,
Hal Foster proposes that since the 1980's a marked change has occurred: The above statement, though written
some years ago, has nonetheless been useful in describing the activity
of a wide range of artist's works. Stefan Brüggemann, a young Mexican
artist, might be said to epitomize this position. Q: How do you see contemporary art as being different from past practices? A: 'We take what we want. What we try to do is transport our message into all our projects, to those places where communication takes place...We want to participate in this cultural process. Because that's simply the way it's got to be.'(4) Q: Does this process produce physical objects or something rather different? A: 'I do not mind objects, but I do not care to make them. The object - by virtue of being a unique commodity - becomes something that might make it impossible for people to see the art for the forest ...I am personally more interested in the idea of the material than in the material itself.'(5) Q: So what role does culture play in art's circling around the commodity? A: 'Products which are considered "works
of art" have been singled out as culturally significant objects
by those who at any given time and social stratum wield the power to
confer the predicate "work of art" unto them; they cannot
elevate themselves from the host of man-made objects simply on the basis
of some inherent qualities. Today museums and comparable art institutions...belong
to a group of agents in a society who have a sizeable, although not
exclusive, share, in this cultural power on the level of so-called "high
art".'(6) A: 'Art "lives" through influencing other art, not by existing as the physical residue of an artist's ideas. The reason why different artists from the past are "brought alive" again is because some aspect of their work becomes "usable" by living artists. That there is no "truth" as to what art is seems quite unrealized...If we continue our analogy of the forms art takes as being art's language one can realize then that a work of art is a kind of proposition presented within the context of art as a comment on art. (7) Institution 'Appropriation of a function necessary to the museum's daily existence and exhibition practice would have implied in fact an aestheticisation of alienated labor. However, a task both invented and referring back upon itself as function without actually performing that function (to display an object aesthetically) could not truly be aestheticised but only reveal the actual degree of hidden alienation within exhibition practice.'(8) 'Opening' The museum is dependent on the exhibition-event, which, in turn, acts as a marker of recognition in validating the art object. Thus the destinies of the exhibition space and the work are inextricably linked through offering mutual affirmation. Whether the event actually takes place is of little significance. Rather, the gallery draws strength from the impending event's realization, which is to say that an empty gallery clearly lacks its contents, yet continues to be what it is: an exhibition space which validates artistic activity in its absence. The lack of work indeed affirms its position. Brüggemann's work frequently references
this relationship by underlining the enunciative power of the museum
or gallery. A group exhibition entitled 'Promo'
in 2000 at Galeria de Arte Mexicano saw Brüggemann collaborating
with a number of different artists to produce a catalogue as the main
exhibit, much as the American artist Douglas Huebler had done some 30
years previously in an exhibition curated by Seth Siegelaub in New York.
'Promo' foregrounded the activity of selling advertising space to companies
producing cheap unbranded goods in Mexico. The primary site of the work
became the office, the telephone and the computer, rather than the gallery.
The cover of the catalogue depicts the artists lounging around the gallery
offices. A seemingly bored Brüggemann is seen holding a telephone
receiver, while throwing a copy of the actual catalogue into the trash. No Logo/No Programme 'A consensus emerged that corporations were bloated, oversized; they owned too much, they employed too many people, and were weighed down with too many things.'(9) The Canadian writer Naomi Klein suggests
that we have moved from brands to products over the last three decades.
Products were once solid things made in factories, whereas brands represent
the simulacrum, the final frontier of consumption, where all connection
with an object and its origin is lost. (10) In a world of logos, from Microsoft
to Nike, artists have not been slow in the uptake of a new language.
Brüggemann cites the textworks of Bruce Naumann, Jenny Holzer,
Lawrence Weiner and Joseph Kosuth as important influences. But if art has been replaced by a look, what is there to see? Vanishing In 2001 Martin Creed won the prestigious
Turner Prize in London, showing as his major work 'Lights on, Lights
off'. The title of the work describes precisely the visual elements
of the piece. In other words, the appearance of the work is almost synonymous
with its description. Driving/Death One Careful Owner/Programa American cinema has explored the motif of the car at great length. In particular, arrival scenes are important, as they confer status upon the driver. In addition, the viewer has the ability to engage and identify with all objects in film, cars included (14). So when a car is crashed on celluloid for example, we experience a kind of death, a mimicry of our own demise. The loss of the fetishistic object, its lack in our desiring field of vision becomes the void at the centre of our own death drive. 'I remember my first minor collision
in a deserted hotel car-park, disturbed by a police patrol, we had forced
ourselves through a hurried sex-act. Reversing out of the park, I struck
an unmarked tree. Catherine vomited over my seat. The pool of vomit
with its clots of blood like liquid rubies, as viscous and discreet
as everything produced by Catherine, still contains for me the essence
of the erotic delirium of the car-crash, more exciting than her own
rectal and vaginal mucus, as refined as the excrement of a fairy queen,
or the miniscule globes of liquid that formed beneath the bubbles of
her contact lenses.'(15) The controversy caused by Ballard's
book is not due primarily to the graphic depiction of sex. Rather it
is the unusual triumvirate of sexuality, car and death which brings
about a sense of great unease. The text actually deals with desire as
such. Desire is levelled at the drive, not the object. 'Crash' is a
catalogue of endless repetitions of sex-acts allied to car-crashes.
Andy Warhol's 'Death and Disaster' series
depicts a range of fatal moments and crashes of different types in silkscreen
and liquitex. The most iconic image is perhaps his 'Electric Chair'
(1965). It shows a room with such a chair and a small sign displaying
the word 'Silence'. 'An air of nondeliberate parody clings to everything- a tactical simulation- like an undecidable game to which is attached a specifically aesthetic pleasure, the pleasure in reading and in the rules of the game. (18) To use the artist's own words: '(THIS IS NOT SUPPOSED TO BE HERE)'(19) Footnotes:
SMALL PATHOLOGIES of EVERYDAY LIFE "What are you doing, nothing, and
you, nothing, OK, I'll ring you when i'm done". Language is everything, even silence is ruled by its discourse: You can only think what can be said, and non-expression still represents the existence of what is said. Words are all-powerful and they often limit the individual's sense of subjectivity. This act (speaking) which relies on technical rules and grammatical recipes, can only exhaust, its own sense (or the sense of the sense) in the source, (the speaker), when the user finds similar fundamentals to the ones he finds in language. As a tool, certain structural modifications, some alterations of normal use, can become a way to light up the gloomy essence of the self. The most common procedure is to use
language as an orthopedic instrument, to assign to this system of truth
fictional facts -as in childhood-, in order to recreate them and to
process them in a therapeutic way.
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